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naming rights

  1. Quebec City’s hopes of landing an NHL team improve after council approves naming rights deal

    Sep 6, 2011, 9:25 PM EST

    Nordiques Rally Hockey

    Quebec City’s council approved Quebecor’s naming rights deal, which could net the city $63.5 million over 25 years – if the NHL comes back to the former market. This marks a big step in that direction, but the city still has a long way to go before they can land a team if they get the arena built by 2015.

  2. Naming rights: Sabres will play in “First Niagara Center” next season

    Aug 25, 2011, 8:21 PM EST

    Philadelphia Flyers v Buffalo Sabres - Game Three

    HSBC Arena, the home of the Buffalo Sabres, shall henceforth be known as First Niagara Center.

  3. True North and MTS Allstream agree on 10-year naming rights deal for MTS Centre in Winnipeg

    Jun 17, 2011, 9:45 AM EST

    Winnipeg fans

    The Winnipeg Hockey Club is keeping up appearances and taking care of local interests with MTS Allstream to continue their naming rights deal.

  4. Panthers sell rink naming rights to Lexus, team president wants ads on jerseys

    Apr 12, 2011, 1:50 PM EST

    Philadelphia Flyers v Florida Panthers

    The Florida Panthers don’t just play at the BankAtlantic Center anymore; now they skate at the Lexus Rink at the BankAtlantic Center. Could placing ads on jerseys be the next frontier?

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