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Merchandising

  1. Goodbye bizarre commercials with Alex Ovechkin’s head: NHL star won’t endorse CCM anymore

    Aug 3, 2011, 7:19 PM EDT

    Image (1) ovechkin-nightmarefuel-thumb-450x253-21672.jpg for post 6042

    Alex Ovechkin will take his hockey skills (and disembodied head) to a new endorser, leaving CCM and Reebok behind.

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