Sep 6, 2011, 7:46 PM EST
Alex Ovechkin responded to weight-related questions by saying that his body is “perfect” right now. He hopes that his new equipment is an ideal fit, too, as he signed a six-year endorsement deal with Bauer.
Sep 2, 2011, 2:17 AM EST
Alexander Ovechkin signs a long-term endorsement deal with Nike. Now that Reebok has Crosby and Nike has Ovechkin, how long before Converse or Adidas look to lock up Joe Thornton or Chris Pronger? Don’t hold your breath.
Aug 22, 2011, 5:00 PM EST
We didn’t have to wait very long for a new company to feature some bizarre and enjoyable ads with Ovechkin, as Mr. Big clearly filled the gap left behind by CCM with their first goofy commercial.
Aug 3, 2011, 7:19 PM EST
Alex Ovechkin will take his hockey skills (and disembodied head) to a new endorser, leaving CCM and Reebok behind.
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