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  1. Alex Ovechkin calls his body ‘perfect,’ signs endorsement deal with Bauer

    Sep 6, 2011, 7:46 PM EDT

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    Alex Ovechkin

    Alex Ovechkin responded to weight-related questions by saying that his body is “perfect” right now. He hopes that his new equipment is an ideal fit, too, as he signed a six-year endorsement deal with Bauer.

  2. Ovechkin signs long-term endorsement deal with Nike

    Sep 2, 2011, 2:17 AM EDT

    Tampa Bay Lightning v Washington Capitals - Game Two

    Alexander Ovechkin signs a long-term endorsement deal with Nike. Now that Reebok has Crosby and Nike has Ovechkin, how long before Converse or Adidas look to lock up Joe Thornton or Chris Pronger? Don’t hold your breath.

  3. So much for a lack of whimsical Alex Ovechkin commercials

    Aug 22, 2011, 5:00 PM EDT

    Ovechkin

    We didn’t have to wait very long for a new company to feature some bizarre and enjoyable ads with Ovechkin, as Mr. Big clearly filled the gap left behind by CCM with their first goofy commercial.

  4. Goodbye bizarre commercials with Alex Ovechkin’s head: NHL star won’t endorse CCM anymore

    Aug 3, 2011, 7:19 PM EDT

    Image (1) ovechkin-nightmarefuel-thumb-450x253-21672.jpg for post 6042

    Alex Ovechkin will take his hockey skills (and disembodied head) to a new endorser, leaving CCM and Reebok behind.

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