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12 greatest hockey commercials of all time?

Jul 30, 2013, 1:16 PM EST

Not a ton of actual news to report, so if you’re looking for an afternoon diversion, Sports Illustrated’s Allan Muir has put together his list of the top 12 greatest hockey commercials of all time.

Of the 12 Muir selected, our favorite is probably the NHL’s “No Words” spot from 2010:

Though how Canadian Tire’s “Albert” masterpiece got left off the list we may never know:

Also inexplicably failing to make the cut:

  1. lostpuppysyndrome - Jul 30, 2013 at 2:30 PM

    Wow, um, Nike goalie commercials COMPLETELY overlooked. “GO AWAY MAPLE LEAFS! You remind me of Mats Sundin!” Classic.

    • delsj - Jul 30, 2013 at 7:00 PM

      The Blackhawks goalie ones were classic – working in the fast food restaurant and driving the cab complaining about Federov. “Mr. Long-Haired Russian Freak Boy”

      • dschrode2013 - Aug 2, 2013 at 7:52 PM

        Darren Pang

      • dschrode2013 - Aug 2, 2013 at 7:53 PM

  2. howintensive - Jul 30, 2013 at 2:30 PM

    Does anybody else find it strange that Albert’s first name is on the back of his jersey? And why is a tire store selling hockey equipment?

    • lostpuppysyndrome - Jul 30, 2013 at 2:44 PM

      You’re killin’ me, Smalls…

    • nothanksimdriving123 - Jul 31, 2013 at 1:08 AM

      Albert, it’s like Ichiro, or Pele. And why does my grocery store sell lightbulbs? So many mysteries in life.

  3. dallasstars9 - Jul 30, 2013 at 2:58 PM

    What? No Bud Ice penguin commercial? doo be doobie doo…

  4. itsallniceonice - Jul 30, 2013 at 3:20 PM

    #1 was cool but “No Words” is one of the best sports commercials ever made, easily the best hockey commercial.

  5. sheckyrimshot - Jul 30, 2013 at 3:40 PM

    how could they leave out this classic?

    • hockeydon10 - Jul 30, 2013 at 4:18 PM

      LOL.

      “What if Pierre McGuire wasn’t creepy?”

  6. wingsdjy - Jul 30, 2013 at 4:45 PM

    The Guy LaFleur / McKenzie Brothers Molson Ice commercial was my personal favorite growing up:

    http://www.culturepub.fr/videos/molson-ice-guy-lafleur

    • dallasstars9 - Jul 30, 2013 at 5:22 PM

      Some content was stripped by our security filters, but it should be possible for one of your Editors to embed the content for you.

  7. jsesquire - Jul 31, 2013 at 3:02 PM

    No love for Doug Gilmour?

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