Mar 8, 2013, 4:27 PM EDT
The NHL is celebrating the halfway mark of the 2013 lockout-shortened season today. And yes, celebrating is an appropriate word.
Following is courtesy the NHL’s PR department:
The excitement generated by the League’s return is reflected in strong business metrics. Indicators of fan engagement — at the rink, on television and online — are up across the board:
– Overall, NHL teams are playing to 96.7% capacity, with a per-game average of 17,662 (up 3.6% over 2011-12). The average figure during February (17,625) was the highest recorded for that calendar month in League history.
National Broadcasts (all ratings numbers compared to last year’s full regular season figures)
– NBC network broadcasts are +29% and NBC Sports Network broadcasts are +23% over 2011-12;
– CBC’s Hockey Night in Canada Prime East broadcasts are +16% and Prime West are +12% over 2011-2012;
– TSN Wednesday Night exclusive is +30% and TSN2 broadcasts are +26% over 2011-12;
– NHL on RDS broadcasts are +16% over 2011-12.
From coast to coast. Regional Sports Networks repeatedly have broken ratings records for their live broadcasts of NHL games this season:
– 28 of the 29* measured clubs are up or even over 2011-12;
– 25 of the 29* measured clubs are showing double/triple digit increases over 2011-12.
* TSN Jets Regional no longer measured by Nielsen Online
Now, some of the above may be attributed to the pent-up demand the lockout created. And it’s still going to be interesting to see what season-ticket renewal rates look like this offseason.
But consider: it’s only been a couple of months since the lockout ended. Clearly, a lot of people have been able to put the work stoppage in the rear-view mirror. And once the playoffs start, all that ridiculousness is going to be an even more distant memory.
- Bernier, Leafs agree on two-year, $8.3 million deal 20
- How do Voracek, Giroux compare to the most expensive duos? 54
- Voracek turns monster season into massive eight-year deal 71
- Report: Canucks, Sutter closing in on five-year deal, north of $20M 28
- Voynov serving sentence at jail that once advertised it had flat screen TVs 45
- Report: Bernier and Leafs more than $2 million apart ahead of Friday’s arbitration hearing 12
- Flyers re-sign Couturier: six years, $26 million 41
- Benning calls Sutter a ‘foundation piece’ for Canucks 24
- Here’s a chart that shows which teams have been good/bad at drafting 44
- Penguins sign Fehr to three-year, $6 million contract 22
- Bettman says NHL would have to ‘consider’ putting Quebec City in the Western Conference (71)
- Voracek turns monster season into massive eight-year deal (71)
- Rangers sign Stepan — six years, $39 million (62)
- NBC Sports to broadcast 105 NHL games in 2015-16 (58)
- Trade: Penguins send Sutter to Canucks for Bonino, Clendening (54)