Mar 8, 2013, 4:27 PM EDT
The NHL is celebrating the halfway mark of the 2013 lockout-shortened season today. And yes, celebrating is an appropriate word.
Following is courtesy the NHL’s PR department:
The excitement generated by the League’s return is reflected in strong business metrics. Indicators of fan engagement — at the rink, on television and online — are up across the board:
– Overall, NHL teams are playing to 96.7% capacity, with a per-game average of 17,662 (up 3.6% over 2011-12). The average figure during February (17,625) was the highest recorded for that calendar month in League history.
National Broadcasts (all ratings numbers compared to last year’s full regular season figures)
– NBC network broadcasts are +29% and NBC Sports Network broadcasts are +23% over 2011-12;
– CBC’s Hockey Night in Canada Prime East broadcasts are +16% and Prime West are +12% over 2011-2012;
– TSN Wednesday Night exclusive is +30% and TSN2 broadcasts are +26% over 2011-12;
– NHL on RDS broadcasts are +16% over 2011-12.
From coast to coast. Regional Sports Networks repeatedly have broken ratings records for their live broadcasts of NHL games this season:
– 28 of the 29* measured clubs are up or even over 2011-12;
– 25 of the 29* measured clubs are showing double/triple digit increases over 2011-12.
* TSN Jets Regional no longer measured by Nielsen Online
Now, some of the above may be attributed to the pent-up demand the lockout created. And it’s still going to be interesting to see what season-ticket renewal rates look like this offseason.
But consider: it’s only been a couple of months since the lockout ended. Clearly, a lot of people have been able to put the work stoppage in the rear-view mirror. And once the playoffs start, all that ridiculousness is going to be an even more distant memory.
- Here’s who’s left after Day 1 of free agency 9
- PHT’s 2015 free agent frenzy tracker 38
- Getting clutch? Capitals sign Justin Williams for two years, $6.5M 15
- Coyotes bring back Vermette with two-year deal 31
- Bruins sign Beleskey for five years, despite some warning signs 44
- Kessel trade shows Leafs are trying to ‘build this thing the right way’ 28
- Green signs with Red Wings — 3 years, $18 million 24
- ‘It’s hard to find players like Phil Kessel’ 45
- Kassian traded to Habs for Prust; Hodgson signs with Preds 17
- Blockbuster: Kessel traded to the Penguins 131
- Blockbuster: Kessel traded to the Penguins (131)
- Trade: Flyers send Rinaldo to Bruins for 2017 third-rounder (105)
- Trade: Jackets land Saad, Anisimov and Dano headed to Chicago (93)
- Bypassing a buyout? Kings terminate Richards’ contract for ‘material breach’ (90)
- Trade: Flames land Dougie Hamilton for package of picks (75)