Dec 24, 2012, 5:45 PM EDT
When this lockout ends, the task of winning back the fans will begin. That’s something of that should be of equal concern to both players and owners, especially if players’ salaries are once again tied to hockey-related revenues.
“Obviously you think about that kind of stuff,” said Pittsburgh’s Brooks Orpik in a Pittsburgh Tribune-Review report. “But the league, that‘s their side of things. They‘re the ones who need to worry about marketing. Our job is to play our best. We are the product. There is no league without us.”
Orpik added that the NHL’s public relations department will have plenty of work to do.
“The only way we can sell the game as players is to play as well as possible and to be accessible with the fans and media,” Orpik said. “But the rest is the league‘s job.”
Orpik ultimately thinks the Penguins will be fine, but he’s not as sure about non-traditional markets that enjoyed playoff runs like Phoenix and Florida.
“But it‘s not our job to worry about that,” Orpik concluded.
Aug 28, 2015, 10:15 PM EDT
You know, the one injured on “that” slash from P.K. Subban.
Aug 28, 2015, 9:00 PM EDT
Which is great news for Dallas.
Aug 28, 2015, 7:45 PM EDT
The club’s top pick at this year’s draft.
Aug 28, 2015, 6:30 PM EDT
Former Avs and Habs goalie spent all of last year in the AHL.
Aug 28, 2015, 5:15 PM EDT
Yet another NHL club hiring a fancy stats guy.
Aug 28, 2015, 3:55 PM EDT
Scored a career-high 19 goals and 40 points last year.
Aug 28, 2015, 3:00 PM EDT
Former Panthers, Devils head coach takes over a team that “hit a little bit of a rut.”
Aug 28, 2015, 1:40 PM EDT
After an up-and-down rookie year, he’s looking to solidify his spot.
Aug 28, 2015, 12:19 PM EDT
Legendary Isles coach had been battling Parkinson’s and dementia.
Aug 28, 2015, 12:00 PM EDT
Bit of an issue last season, if you’ll recall.
Aug 28, 2015, 11:00 AM EDT
From little-used backup to clear-cut No. 1.
Aug 28, 2015, 10:03 AM EDT
It all comes down to goaltending.
Aug 28, 2015, 9:00 AM EDT
Their playoff streak ended after 10 straight appearances.
Aug 28, 2015, 8:00 AM EDT
Friday’s collection of links.
Aug 27, 2015, 10:00 PM EDT
The defenseman had 34 points in 66 OHL games last season.
Aug 27, 2015, 8:58 PM EDT
He might end up with a two-year deal.
Aug 27, 2015, 8:21 PM EDT
He’s entering the final season of his five-year, $22 million deal.
Aug 27, 2015, 6:48 PM EDT
Playoff seeding will be determined by points percentage.
Aug 27, 2015, 5:18 PM EDT
It could prove to be a bargain deal.
Aug 27, 2015, 4:25 PM EDT
The Penguins are a win now team coming off of a quick first round exit.
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- It’s San Jose Sharks Day at PHT 15
- Mike Richards charged with possession of controlled substance 92
- Gio won’t go: Flames extend Giordano for six years, $40.5M 13
- Pens’ plan for now: Crosby starts as Kessel’s center 25
- O, Dear: Russia fined $85K for skipping Canadian anthem 28
- Kings ink Ehrhoff to a one-year, $1.5 million deal 27
- Quebec City, Vegas advance to final phase of NHL expansion process 50
- Here’s the full NHL 2015 preseason schedule, starting Sept. 20 5