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On the NBC Sports-Yahoo! partnership…

Dec 11, 2012, 2:52 PM EDT

NBC-Sports-Network-Logo

In case you missed it over the weekend, NBC Sports and Yahoo! have formed a partnership designed to take over the world ally two of the most trusted brands in sports.

You can check out the full press release here, which includes enjoyable buzzterms like “scalable advertising” and “multi-platform delivery.”

As for what the partnership means practically? Day-to-day, things will stay the same. ProHockeyTalk will continue to conduct lockout business as usual, bringing you enthralling CBA news and up-to-the-minute transactions from the Finnish third division.

The exciting part is that we’ll be partnering up with the Puck Daddy/Yahoo! NHL crew. That means collaborating with Greg Wyshynski, who we’ve worked with on a number of past occasions. Most recently, we all appeared on the same panel at Blogs With Balls 5.

Long term, we hope that working with Puck Daddy will mean unlimited access to its library of awful hockey jerseys and Gangam Style parody videos. Fingers crossed.

Anyway, that’s all for now. Remember to be nice if any of the Yahoo! commenters make their way over here. It wouldn’t kill you to comb your hair and put on a tie.

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