Dec 1, 2012, 10:15 PM EDT
As the NHL and NHLPA bicker over a new CBA, Canadian Business.com polled three experts who similarly had their own differences about the lockout.*
University of Pennyslvania professor John Lord compared hockey to Twinkies.
“Speaking as a marketer, when you don’t have your product in front of your market, it just becomes more difficult to maintain their attention. It’s the same thing with Hostess Twinkies,” Lord said. “If they’re not in production for a while as this hedge fund sells off the brand and somebody else buys it and starts producing Twinkies again, people are going to switch to other things.”
While Lord and Université Laval professor André Richelieu wonder about apathy and make baseball strike/Twinkie references, University of Oregon managing director Paul Swangard seems more confident that the league can bounce back.
Swangard calls back Gary Bettman’s “best fans in the world” quote, but his thoughts about fans’ anger rank among the most interesting comments from the article.
“As a general statement, fans have gotten used to this stuff. No one likes it, but it’s become a reality of the modern sports business,” Swangard said. “With hockey fans, there’s a degree of venom that comes as the issue of the lockout is raised in local pubs and watering holes. But it’s that venom that gives the NHL the hope of survival.”
Does Swangard have a point? Either way, it’s an interesting read.
* – One would assume there weren’t as many insults hurled in either direction.
Apr 17, 2014, 9:25 AM EDT
He had eight points in 19 games with New York.
Apr 17, 2014, 8:25 AM EDT
New York, St. Louis, Denver, and San Jose is where it’s at tonight.
Apr 17, 2014, 1:19 AM EDT
A Tyler Seguin bullet, no less.
Apr 17, 2014, 1:08 AM EDT
A tale of two games, really.
Apr 17, 2014, 12:52 AM EDT
“We did it time and time again.”
Apr 17, 2014, 12:26 AM EDT
“It’s one that got by him.”
Apr 17, 2014, 12:03 AM EDT
The trio was big in Wednesday’s Game 1 victory over the Jackets.
Apr 16, 2014, 11:23 PM EDT
It’s bad enough to inspire Jon Cooper’s pity, though.
Apr 16, 2014, 10:59 PM EDT
“We aren’t here just to go to school. We’re here to win.”
Apr 16, 2014, 10:41 PM EDT
After all that star power in regulation …
Apr 16, 2014, 10:22 PM EDT
Pittsburgh scores three unanswered goals to win.
Apr 16, 2014, 10:14 PM EDT
The West’s No. 1 seed takes on the final wild card qualifier.
Apr 16, 2014, 9:22 PM EDT
Did the Penguins deserve a power play or penalty shot?
Apr 16, 2014, 8:50 PM EDT
Get used to these stories of toughness.
Apr 16, 2014, 8:11 PM EDT
Updated with bonus goals for your enjoyment.
Apr 16, 2014, 7:45 PM EDT
Tomas Plekanec spoils Tampa Bay’s lead.
Apr 16, 2014, 7:24 PM EDT
In case there was any doubt.
Apr 16, 2014, 6:46 PM EDT
Unproven goalie vs. a gold-medal goalie in Game 1.
Apr 16, 2014, 6:30 PM EDT
A battle between a scrappy underdog and a perplexing favorite.
Apr 16, 2014, 6:18 PM EDT
A little less grit against the Anaheim Ducks.
- Ducks hold off spirited Stars comeback, take 1-0 series lead 5
- Weise gives Canadiens 1-0 series lead with overtime win 7
- Penguins outlast Blue Jackets, take Game 1 47
- Emery to start Game 1 versus Rangers 79
- Bulletin-board material: Why your team won’t win the Stanley Cup 36
- PHT staff picks: Who’s going to win the Stanley Cup? 57
- 2014 Stanley Cup Playoffs: PHT’s Round 1 picks 35
- Pressing Question: Can the Blackhawks avoid the Stanley Cup hangover? 10
- Florida wins ’14 NHL draft lottery, will pick first overall 42
- Philly mum on Mason’s availability for Game 1 vs. Rangers 26
- That’s a raise: Flyers sign MacDonald to six-year, $30 million extension (91)
- Emery to start Game 1 versus Rangers (79)
- Lightning’s Malone arrested for DUI, cocaine possession (73)
- Update: Daniel Sedin in stable condition, hospitalized after scary hit (58)
- PHT staff picks: Who’s going to win the Stanley Cup? (57)