Skip to content

Won’t somebody please think of the beer companies?

Nov 7, 2012, 4:27 PM EDT

MOLSON COORS CANADA - Stanley Cup cans

In sad news, the NHL lockout has led to a marked decrease in the sale of suds across Canada.

“Whether it’s people not actually physically going to the venues and consuming there, consuming in venues around the outlet before that, or indeed having NHL sort of parties at home, all of those occasions have disappeared off the map and you just can’t replicate them,” Molson Coors CEO Peter Swinburn told the National Post on Wednesday.

Molson Coors became the official beer sponsor of the NHL in 2011, signing a seven-year deal reportedly in the neighborhood of $375 million.

Swinburn expects “some redress” from the league as a result of the lockout, but wouldn’t get into specifics.

  1. capsrockva - Nov 7, 2012 at 4:30 PM

    love it beer and hockey so get the dam thing done

    • jl9830 - Nov 8, 2012 at 11:25 AM

      Dam straight!

  2. cweez2 - Nov 7, 2012 at 4:31 PM

    Not at my house. Molson Canadian is the beer of choice.

  3. kingfooj - Nov 7, 2012 at 4:52 PM

    I love Molson Canadian!

  4. solador78 - Nov 7, 2012 at 5:27 PM

    That’s a clever work-around for the Molson family aka the Montreal Canadiens ownership to join Eugene Melnyk in speaking against Jeremy Jacobs and his lockout.

  5. loinstache - Nov 7, 2012 at 5:29 PM

    Molson is piss, paying $8 for a cup is piss, and an American owned company selling a terrible beer as Canadian is piss. Go microbrew people, better beer (often cheaper) and you support your local economy.

    • bmoreredfury311 - Nov 7, 2012 at 7:10 PM

      I agree, all those beers are crap. So So so many micro brews to choose from.

  6. zuke13 - Nov 7, 2012 at 7:23 PM

    Molson Canidian is beer of choice October to June

  7. gocaps8 - Nov 7, 2012 at 9:19 PM

    I’m doing my part to support the company, that’s for sure!

  8. manchestermiracle - Nov 7, 2012 at 9:38 PM

    Actually I’m surprised their sales have dipped noticeably. I know I’ve been drinking more because of this lockout….

    • lostpuppysyndrome - Nov 8, 2012 at 10:56 AM

      Problem is, we’re all drinking more of it but at the regular price. It’s the $8/cup that they’re missing out on.

Top 10 NHL Player Searches
  1. P. Kessel (1696)
  2. P. Kane (1317)
  3. S. Matthias (1178)
  4. D. Carcillo (1066)
  5. C. Ehrhoff (1045)