Apr 20, 2012, 3:24 PM EDT
The CBC’s contract to broadcast NHL games across Canada may be set to expire at the end of the 2013-14 NHL season, but as the National Post reports, the public broadcaster doesn’t plan to walk away as many have many predicted it will.
Kirstine Stewart, the chief of the CBC’s English services, was adamant this week that the home of Hockey Night in Canada could compete with the two private behemoths, Bell Media (TSN) and Rogers (Sportsnet).
The public broadcaster successfully resigned league rights in 2007, but every indication is that the CBC went to the limit of what it could spend. And in the face of a $115-million reduction in federal funding, the odds are low — perhaps very — the corporation can bring the financial might required to beat the competition.
Ms. Stewart suggested the CBC’s cultural significance and appeal to “generalized audiences” that are larger than the hardcore sports viewers of Bell’s TSN and Rogers’ Sportsnet may hold a degree of sway with league executives when the contract expires at the end of the 2013-14 season.
“What we provide is different from what TSN and Sportsnet do,” she said.
But if money talks and “cultural significance” walks, the CBC is at a significant disadvantage. Generating massive profits just isn’t the public broadcaster’s MO. If making money was the only thing that mattered, the CBC would produce way more trashy Canadian reality TV. Like maybe a show about a bunch of people who are forced to live in the same house together and everyone gets along really well because nobody wants to rock the boat.
- Benning calls Sutter a ‘foundation piece’ for Canucks 0
- Here’s a chart that shows which teams have been good/bad at drafting 2
- Penguins sign Fehr to three-year, $6 million contract 14
- Trade: Penguins send Sutter to Canucks for Bonino, Clendening 45
- NBC Sports to broadcast 105 NHL games in 2015-16 57
- Wilson signs with Preds, leaving just four arbitration cases to go 5
- Rangers sign Stepan — six years, $39 million 62
- Deal with the Devils: New Jersey re-signs Larsson to six-year contract 14
- Stepan seeks $7.25M in arbitration, Rangers counter at $5.2M 24
- Capitals investment: Holtby signs five-year, $30.5M deal 21
- Post expansion, could NHL realign with eight divisions? (138)
- NHL to ‘focus exclusively’ on expansion bids for Las Vegas and Quebec City (89)
- He’s baaaaaack: Leafs pull a stunner, hire Lamoriello as GM (Updated) (84)
- Rangers sign Stepan — six years, $39 million (62)
- Bettman says NHL would have to ‘consider’ putting Quebec City in the Western Conference (60)