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Montreal Canadiens owner joins Twitter, will soon discover block function

Jan 4, 2012, 6:10 PM EDT

Geoff Molson Twitter

Saying he wants to “connect directly with fans who share my passion for Les Canadiens,” Montreal owner Geoff Molson has joined Twitter.

At first glance, this might not seem like a noteworthy development. There are other NHL owners operating their own Twitter accounts, most notably Washington Capitals boss Ted Leonsis — but the timing of Molson’s Twitter debut is compelling because of the controversy surrounding him and his team.

As you might’ve heard, the hiring of non-bilingual interim head coach Randy Cunneyworth brought heat on the organization. Several French nationalist groups called for a boycott of Molson products — the eponymous brewery makes one of Canada’s most popular beers — while others have blasted Molson for his ham-fisted handling of the situation. Shortly after the Cunneyworth hire, Molson issued a statement saying, “Although our main priority remains to win hockey games and to keep improving as a team, it is obvious that the ability for the head coach to express himself in both French and English will be a very important factor in the selection of the permanent head coach.”

In a related story, I believe tire-au-flanc is French for “lame duck.” (There’s also the more literal translation of canard boiteux.)

So now Molson’s on Twitter (@GMolsonCHC), a whopping two days after his GM, Pierre Gauthier, publicly apologized to anyone that was offended by the Cunneyworth hire. Gee, think there’s a PR strategy in play here?

(Image courtesy Twitter.)

  1. solador78 - Jan 4, 2012 at 6:23 PM

    Molson is a lame-duck owner who continues to be out-maneuvered by his minority partner.

    Cunneyworth’s uniligualism wasn’t an issue until Bell owned networks like TSN and RDS simultaneously starting trolling the team about Patrick Roy.

    • govtminion - Jan 4, 2012 at 6:34 PM

      You know, that’s been bothering the hell out of me. Cunneyworth has been with the organization for a while now, right? So why is it that just NOW everyone is fired up about him not speaking French? Because he’s been bumped up to head coach? So the head coach has to be bilingual, but no one else has to be?

      I understand why Habs fans are furious about him not being bilingual (don’t agree, but understand at least)… but why it’s only an issue NOW as opposed to before seems hypocritical to me… until you mentioned the Roy issue. Maybe that’s what this is- a case of wanting Roy, so finding a reason to draw and quarter Cunneyworth in protest?

      I know, I’m probably seeing things in the shadows, but it makes sense in my head.

  2. solador78 - Jan 5, 2012 at 8:54 AM

    It’s rather obvious by the amount of money that Bell spends on the Habs that they would like to increase their stake in the team.

    If they could own 100% of both the Habs, Leafs and probably every other Canadian team, they would.

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