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Tim Hortons to sponsor 2012 NHL All-Star game

Oct 31, 2011, 12:35 PM EDT

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Tim Hortons

The 2012 NHL All-Star Game in Ottawa will be sponsored by Tim Hortons, aka the “Official Quick Service Coffee, Donut and Breakfast Restaurant of the NHL in Canada.”

The game will be held on Jan. 29 at Scotiabank Place.

You can read all the details of the sponsorship here.

Or, you can watch this heartwarming Tim Hortons commercial.

How nice. He was watching him play hockey the whole time. Although you have to wonder how many years of simmering resentment could’ve been avoided by the simple words, “Hey, saw your game today. Looking good out there. Don’t forget to do your homework.”

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